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Creative ideas and scheduling
1) in your groups decide on a track. - must be a digital format and original/ or track from an existing artist. however must not have an existing music video.
2) carry out research into the chosen artist/ band - create mindmap
3) produce production schedule and blog -
treatment - rough plan
- write rough plan what i intend to do/ short
- summary of narrative ideas/ how it links to lyrics/ sound of track
- casting/ actors/ props
- lenght/ audience/ channel for broadcast
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research/ case studies
1) gather three case studies - existing music videos that relate to my idea in terms of genre/ content/ performance. - make notes. (producer/ title/ channel/ date/ time)
- synopize the video
- is the video conceptual/ narrative/ performance based? how/why?
- themes/ motifs
- representations
- elements that are post modern
- camera angles/ effects/ mise en scene/ editing techniques
- target audience
this case studies presented - prezi etc -
focus group/ pitch
- do some pre-production audience feedback on idea and treatment. -- ensure audience clearly targeted - using this you write an evaluation of the feedback given by the audience. make any changes if needed in the treatment - upload
- upload video of feedback on youtube and embed on blog.
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Pre production
once treatment is approved by teacher - draw detailed story board - shot by shot guide - visualize action - giving full description on location/ camera size/ angles/ position/ action/ lighting and timing.
2) seek written permissions to use actors---- (release forms)
3) produce risk assessment/ recess/ call sheet
4) allocate/ agree on production team roles - include director, producer, camera, sound, continuity.
5) list of costumes/ prop/ makeup
6) start filming -
shooting the video
1) three weeks/ three filming oppurtunities -
Editing
- book with technicians
- editing to the beat of the song
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reasearch and planning the CD/DVD cover and advert
case studies - find three examples of current CD digipacks for exiting music promos - similar genre/ find three accompanying magazine adverts- similar digipacks
- notes on use of images/ lighting/ airbrushing/ representation of the artist/ band. - present this using infogram/ slideshare etc.. -
mockups/ pitch your print ideas
1) produce mock ups of advert/ cover - taglines/ coverlines/ images/
2) pitch your print ideas
record and evaluate the feedback on blog -
research and planning documents
need to be completed by 7th december -
producing the CD/ DVD digipak and advert
book a shoot - produce photography call sheets - help organise models/ locations/ prop/ time. all photography need to be completed -
producing two print artefacts
- using photoshop/ indesign - produce two print artefacts - each group produce own version of digipack/ advert.
- regular printscreens/ blog process
- include 4 panes / put it together/ print
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post- production feedback
screen finished music promo/ show target audience your two print artefacts - gain feedback - survey monkey. evaluate feedback on blog -
Evaluation
two options either produce video or use digital technologies. plan answers/ voice over script
- gather footage from main video/ location/ photography/ jpegs/ two print products/ interviews - show draft -
Editing Evaluation and upload to blog
edit creative evaluation or directors commentary and upload to blog.