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Creative ideas and scheduling
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Research case studies
Gather 3 case studies -
Treatment task
Write a rough plan of what you intend to do -
Focus groups/pitch
initial pre-production audience feedback on your idea and treatment -
Pre-production
detailed storyboard -
Shooting the video
3 weeks to shoot the video and 3 filming opportunities which include one weekend -
Editing
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Research and planning the CD/ DVD cover and advert
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Producing the CD/DVD digipak and advert
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Post-production focus groups
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Evaluation
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Editing and evaluation