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The Beginning
Martin Eberhard and Marc Tarpenning found Tesla -
Funding
Elon Musk leads the company's $7.5 million Series A financing round and becomes chairman of the board. -
Legal
On July 11, Tesla signs production contract for Lotus to manufacture complete cars for what would later become the Tesla Roadster -
Team
Ze'ev Drori becomes CEO and President. -
Product
Tesla starts producing the Roadster -
Tesla Model S
Tesla announces the Model S on June 30, with a starting price of $50,000 -
New CEO
Musk succeeds Drori as CEO. By then, in what he described as the "worst year of his life", he had divorced Justine Musk and has cumulatively injected $70 million of his money into Tesla. -
New Product
Tesla announces the Tesla Powerwall - a set of high-capacity batteries that can be used for home energy storage -
Autopilot Mode
Tesla introduces autopilot for its Model S. The software already starts auto-improving later the month. Later, Tesla restricted autopilot mode to stop people from doing "crazy things". -
Tesla Model 3
Tesla Unveils model 3. Aimed for mass market consumers is starts with a more 'affordable' price of $35,000 (£24,423) and will have a range of at least 215 miles (346km) per charge. 276,000 Pre-orders which exceeded expectations, the car is due to be delivered from the second half of 2017.