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Caleb Bradham
Caleb Bradham was born in 1898, Pepsi was his invention. He was a pharmacists and he had a soda fountain in his drugstore where he would serve drinks that he created himself. -
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Pepsi Packaging Timeline
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Pepsi
Orginally created ib 1898 by Caleb Bradham. Pepsi was originally called "Brad's Drink, " he sold and made the product in his own home. He then changed the name to Pepsi-Cola. -
Logo Makeover
Pepsi's logo is redisigned to be easier identified by customers -
Logo Makeover
This was the main Pepsi logo until 1940. -
Idea of bottle cap logo
CEO of Pepsi comes up with the idea of putting the Pepsi logo on a bottle cap. -
Pepsi Logo on Bottle Cap
The Pepsi Comapny comes out with the new logo on bottle cap. -
Logo of freshness
This logo used imagery to denote freshness. This logo draws in customers by showing refreshment with condensation on the Pepsi Globe. It matches so well with the new slogan of "Pepsi, refresh your world." -
Today
