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Automation for the People, LLC Incorproated
Intended as a way for Paul and rob to explore all things automation. -
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Placeholder Period
We formed Automation for the People with a general goal of exploring things like automated systems and paperless lifestyle, not deliberately to become Stelligent. -
First Engagement (sub'd to 5AM)
Launched right into a substantial subcontract worth nearly $800k. -
Stelligent, Inc. Assets Purchase Concluded
Customer list, blogging sites and subscriber lists, general recognition, and most important, any contracts that were in play (e.g., NCI). -
Strategy #1 - Continuous Delivery only
On or about the exposure to Built to Sell, Paul decided to restrict what Stelligent did to automated infrastructure and CD pipelines. -
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First Exposure to AWS - NCI R&D
Recommended AWS and employed over all competing CSPs of the era. -
New Name - Stelligent Systems LLC, Filed
Painful, and fraught with admin headaches :-). -
Official Partner of AWS
Exact date unsure, but it was as soon as partnering was formal and possible. -
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Rob's short initial run
Dates to be confirmed - Rob joined Stelligent briefly as CEO. Still tied up with 5AM, he was able to help while Paul was engaged in Australia and to contribute to closing Macy's. -
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Macy's Engagement
Will lock in end date via Harvest. This was the near-singular focus for Stelligent for roughly two years. Last of the exclusive customers. Last of the non-AWS customers. -
Decision to apply strategy #2 - AWS Only
If not targeting AWS, then not a customer. -
Strategy #2 - AWS Only
Coupled very closely to CD only, Paul decided that if not targeting AWS, then not a customer -
Rob joins day-to-day again
This time we layed low in case I had to depart again. Spent 2014 working under the radar (no title) and in exchange for equity (we could not afford overhead). -
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Strategy #3 - Build the Team
With Rob's joining, he set one singular strategy for 2014 - Hire W2's and move away from 1099's -
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Strategy #4 - Build the Assets
At the start of 2015, Rob set a second strategy to - Develop repeatable and understood processes (hiring, sales, delivery) and seek to preserve software assets -
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Strategy #5 - Form and Scale Around Teams
In Q4 of 2015, Rob established account rep roles and whole teams of 4-12 engineers -- the plan is to decompose by creating mini-Stelligents - Account Reps with P&L responsibilities.