Puresoullogo

Pure Soul Promotional Plan-Ryan Schroeder

  • Coupons

    Coupons
    Coupons will play an important role in attract customers into the cafe. Coupons can offer help in developing a brand image without spending money on it. The use of coupons can spread the word about our product and brand.
  • Coupon Plan

    Coupon Plan
    In addition to our BOGO deal we will offer a coupon rewards program. Our rewards program will act as a punch card and will allow customers to receive a free coffee for every 5 coffees purchased.
  • Incentives

    Incentives
    One a month we will have a “Guess The Beans in a Jar” contest for our customers. In my contest the winner would win coffee for a month. To perform this task, we will load a medium sized jar with coffee beans and have people guess how many are in there. With our jar we will let people weigh it, look at it, pick it up but we won’t let them take the lid of the jar off.
  • Traffic Builders

    Traffic Builders
    We will encourage customers to come and stay. While most coffee shops strive for high table turnover rate, I will look to keep customers in. Here I will offer WiFi, talkative employees, and build a comfortable atmosphere.
  • Product Samples

    Product Samples
    Strawberry Delight Smoothie. Our smoothie will offer options for our non coffee drinking customers. In our business we look to address all of the population so having options for everyone will really help bring in customers and potential buyers.