-
Trafic Builders
I will be putting up a big billboard in a mall so that I can get multiple people to look at it and then want to stop into the store. I selected this because malls is where a lot of people want to go shopping and will see that there is coffee and will want it because they wanna spend moneyh -
Period: to
Promotion Plan
-
Coupons
I will have a coupon for iced or hot coffees are 50% off the first purchase you make. These coupons will be advertised physically in magizns and online but you will have tto get the app to use the coupon. This will improve because then people will try the coffees and if they like it they will continue to come back. -
Incetives
When you make a purchase you can fill out a slip for a contest of winning a 20 dollar gift card to the place. This will make people want to purchase something because they will want the gift card -
Coupon Plans
I will have a online and paper coupon of if you buy 10 coffees of any sort then you will receive 2 for free. This will be distributed online through different apps but especially facebook and then having punch cards handed out at the coffee store. This will improve the restaurant because more and more people will want to go and buy coffees so then they can get a free one -
Product samples
For my product sampler i will be having a stand right outside the coffee shop that will be sampling different kinds or hot coffes and iced coffees based on different flavors and will also have different foods out that can be sampled by people walking by