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3 people have complained about coffee making them sick and it sent them to the hospital.
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We posted an ad of a woman laughing with a friend while they're both holding coffee. We've regained 15% of the customers we've lost but people are still a little scared of us.
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We put out some coupons in the news paper on got their attention again. They said we are "changing for the better". This is an amazing form of free advertisement we are starting to see more people.
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We added punch cards so now for every 9 coffees the 10th and 11th is free.
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We made radio ads to help promote our business and we're getting more customers