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Coupons
The coupon will be 15% off a coffee. They will be handed out to regulars and given out at random. It will encourage people to want to spend money at my cafe. -
Traffic Builder
$5 coupon for the first 50 customers that come through the door. To encourage customers to come back into the cafe. It will build back their trust in the company. -
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Coupon Plan
A punch card that you get a punch every time you buy a bakery item. It will involve 8 punches. Once they are filled out, you get a free baked good to enjoy with coffee. This punch card will keep customers coming back to redeem their punch, it will also promote our baked items since they bring in a lot of money. -
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Product Samples
The cafe will sell mini samples of their specialty coffee and bakery items in local grocery stores in Muskego like Walmart and Pick n Save. I chose these stores because they get lots of traffic on a regular basis from local adults that could possibly be interested in my cafe’s products. It will help bring in new customers that live in Muskego or in neighboring towns that might’ve not known about the music cafe. -
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Sweepstakes
I chose sweepstakes, which involves guessing how many coffee beans are in a big container, the guessing will last for 2 weeks, and you can only guess once. The winner will win 5 free coffees. It will encourage customers to want to keep coming back to the cafe.