Pepsi

Opening, Placed in glass bottle

Mar 12, 1886

First time Coca-Cola came out, and placed in a Glass Bottle. The company used a soda Fountain Machine

Various Bottles

Mar 12, 1905

Various Bottles were made to appeal to certain geographical areas.

6 Packs

Mar 12, 1919

Cokes were placed in carton 6 packs. They target market started to grow to multiple countries.

Coke Cooler

May 16, 1945

Coca- Cola was being sold in 120 countries. The company created the coke cooler to appeal to customers.

New Flavors Added

Feb 8, 1960

Coke created new flavors such as Fanta, and Fresca. They started to make their advertising more fun. This fun aspect brought in more customers.

Diet Coke

Mar 13, 1982

Coke created the Diet Coke drink. This caused the market to open up. Causing for more people to purchase drinks. They had also become the first company to have a drink in space.

Sports

Mar 13, 1990

Coke started advertising by sponsoring things such as the Olympics, and FIFA soccer.

In more than 200 Countries, advertising to different Cultures

Mar 13, 2000

Now coke is sold in more than 200 Countries. Causing for the company to have a wide target market. They advertise by the different cultures that purchase coke.