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Introduction Stage
Nintendo started out as a card company in Kyoto, Japan where they produced Hanafuda cards (1889-1956). It is the most successful Japanese card compnay to date -
Growth
Nintendo struck a deal with Disney that allowed Nintendo to use disney characters on their cards -
Growth
Nintendo released the first commerciallly available video game console called the Magnavox Odyessey and secured the rights to distribute this in 1975 -
Maturity
They released the first "Color Tv Game 6" and sold 700,000 in Japan during that year -
Maturity
Nintendo came out with their G&W line which was handheld video game systems. They sold 500,000 in the first month in the USA for $100 -
Decline
Video game crash of 1983- Nintendo was on their own having little experience with the USA market. They almost went completely bankrupt and their president resigned -
Growth
Nintendo released their Nintendo Entertainment system; after testing it out in L.A. and the NYC area it outsold their competitors by a wide margin. It had 15 individual games that went with it and was a success in and outside of the USA -
Maturity
Released the Gameboy- sold 14 Million units world wide in the first year -
Maturity
Released the Gameboy Advance and the Nintendo Game Cube- sold 500,000 units on the first day -
Maturity
From 2004-2011 the Nintendo Wii and Nintendo DS have been a rapidly growing product; The DS had three million pre-orders the day it was announced