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The start
Nike invented the Nike air sold to revolutionize running shoes -
The logo
For only 35 dollars the famous Nike swoosh was made by a graphic design student -
First outlet
The first BRS outlet opens in califronia -
First major deal
Nike signs a deal with John McEnroe to be they’re first celebrity sport men -
5 head
They start importing Japanese running shoes and selling them for profit in the USA -
Name change
An employee of BRS dreams of a Greek god Nike, then proposes the name, it was accepted -
Going public
Nike becomes a public limited company and starts selling shares to people who wanna invest -
One billion
Nike revenues reach 1 billion dollars -
Air Jordan
Michael Jordan agrees to make his own shoe line with Nike names air jordan -
Just do it
Nike’s marketing department come up with a slogan “just do it”