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The Swoosh
The newly designed swoosh logo was registered with the U.S. Patent and Trademark Office. -
Founding
Founded as Blue Ribbon Sports by Phil Knight and Bill Bowerman because they wanted new track shoes -
Beginning
Knight and Bowerman began as a distributor of of the brand now known as ASICS -
Just Do It
The Nike slogan was coined in 1988 in a commercial made by Dan Wieden. -
Cole Haan
Cole Haan was acquired by Nike in 1988 -
First Store
The first store opened in 1980, dubbed Niketown -
Hurley
In 2002, Nike bought surf apparel company Hurley International from founder Bob Hurley -
Converse
In 2003, Nike paid US$309 million to acquire Converse, makers of the Chuck Taylor All-Stars line of sneakers -
Air Jordan 1 Golf
Nike unveiled the Air Jordan 1, which are golf shoes -
Rutgers Leaves
Rutgers left nike for Adidas