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Sacred Heart Strategic Plan for Operational Vitality
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Revamp Communication
Create links within our newsletter that will take our subscribers to our Facebook, Twitter, and Instagram accounts. -
Solicit Fall Festival Sponsorship
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Create a stakeholders mailing list
Work with the parish development director to get addresses of newly baptized parishioners and religious education families. -
Post our mission on all media outlets
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Create a Twitter Account
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Revamp Weekly Newsletter
Update logo and ensure that mission statement is at the top of the newsletter -
Market Back to School Open House
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Meet with Parish Registrar
Work on creating a system where she could send me addresses of the newly baptized on an ongoing basis. Also, ask for addresses of former school families, and the CCD families in an effort to include and invite the entire community to our open houses, fundraisers, and other various social events. -
Branding
Streamline logo and create a tagline to use across all media and literature including new thank you notes. -
Start Marketing Fall Festival
Secure Banners and media outlets -
Meet with School Advisory Board
Suggest including specific enrollment and fundraising projects within their strategic plan. -
Start Marketing Day of giving
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Back to School Open House
Educate families and staff members on the importance of enrollment, and fundraising. Tell them about the upcoming Day of Giving in November. -
Create mailers for Open House
Ensure that mailers are targeting students in specific zip codes based on school districts, and ages of children. -
Secure materials for Admissions Open House
Purchase banners, tablecloths, pens, stickers, whatever the budget allows. -
Start Marketing Dinner Auction
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Create Data Collection Sheet
Use sheet to track how our Open House guests heard about us. -
Send Open Admissions House Mailers
Mail out invitations and targeted mailers