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Evolution of the KitKat bar

  • Rowntree's Chocolate Crisp

    Rowntree's Chocolate Crisp
    The KIT KAT bar was originally named Rowntree's Chocolate Crisp. It was first produced in York, England during 1935.
  • KIT KAT

    KIT KAT
    Originally Rowntree's Chocolate Crisp, the candy was later renamed "Kit Kat Chocolate Crisp". This took place in the UK in 1937.
  • "Have a break have a KIT KAT"

    "Have a break have a KIT KAT"
    The first popular tagline for the candy was produced. It is still seen today as it has evolved in commercials.
  • The Hershey Company Steps In

    The Hershey Company Steps In
    The Hershey Company began producing Kit Kat bars in 1970. They have spread out to produce many different flavors in different seasons.
  • "Gimme A Break"

    "Gimme A Break"
    The famous "Gimme A Break" jingle was created in 1988. It continues to be shown to this very day. Youtube Youtube