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Eat the Rich Movement
Forms of Social Media: Instagram, TikTok, Facebook Tactics:
Used catchy and shareable slogan Posted educational slides about wealth inequality Created viral, meme-style content -
Anti-Vax Movement
Forms of Social Media: X, Facebook, TikTok, Instagram Tactics:
Spread conspiracy theories and fear-based content Used influencers and viral videos -
Pro-Choice Movement
Forms of Social Media: Instagram, TikTok, Facebook Tactics:
Organized national protests Shared viral hashtags and visuals Spread educational info and personal stories Maintained visibility over several years -
National Parks Movement
Forms of Social Media: Instagram, TikTok, Facebook Tactics:
Used Disney's Pocahontas's Colors of the Wind song to appeal emotionally Planned nationwide protest through social media Kept the movement active with regular content and updates -
DEI Movement
Forms of Social Media: Instagram, TikTok, Facebook Tactics:
Organized national boycotts Called out companies lacking DEI support Shared personal testimonies and activism posts