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In 2006 Tanara Burke attempted to start the #metoo movement about sexual harassment we know today. However, because twitter was brand new, the traction and build was slow.
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Black lives matter movement started on social media around July 13, 2013. It has gained a lot of support and is still a viral hashtag on social media today.
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People of Venezuela protested on social media with anger towards government about incompetence and or dismissive towards it's people.
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Serbia people attempting to use social media before it gets taken down to protest for Freedom of press and speech. Also protesting government corruption.