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Coke syrup
Coke concentrate, or Coke syrup, was and is sold separately at pharmacies in small quantities, as an over-the-counter remedy for nausea or mildly upset stomach. Invented April 1865. -
first sales
The first sales were at Jacob's Pharmacy in Atlanta, Georgia, on May 8, 1886. -
First advertisment
Pemberton ran the first advertisement for the beverage on May 29 of the same year in the Atlanta Journal. -
Contour bottle
In 1916, they began manufacturing the famous contour bottle. The contour bottle, which remains the signature shape of Coca-Cola today, was chosen for its attractive appearance, original design and the fact that, even in the dark, you could identify the genuine article. -
Expansion
He led the expansion of Coca-Cola overseas and in 1928 introduced Coca-Cola to the Olympic Games for the first time when Coca-Cola traveled with the U.S. team to the 1928 Amsterdam Olympics. -
Business overseas begin
In 1943, General Dwight D. Eisenhower sent an urgent cablegram to Coca-Cola, requesting shipment of materials for 10 bottling plants. During the war, many people enjoyed their first taste of the beverage, and when peace finally came, the foundations were laid for Coca-Cola to do business overseas. -
Have a coke and a smile
The Dynamic Ribbon Device, thered-and-white graphic representingtwo adjacent contour bottles, islaunched nationwide.Coca‑Cola introduces its first sportsdrink when Olympade is test marketedin the United States. The packagingfeatures a logo for the U.S. OlympicCommittee. -
People's Republic of China.
In 1978, The Coca-Cola Company was selected as the only Company allowed to sell packaged cold drinks in the People's Republic of China. -
soft drink
Coca cola became the first soft drink ever in space -
coke in space
A Coca-Cola fountain dispenser (officially a Fluids Generic Bioprocessing Apparatus-2 or FGBA-2) was developed for use on the Space Shuttle as a test bed to determine if carbonated beverages can be produced from separately stored carbon dioxide, water and flavored syrups and determine if the resulting fluids can be made available for consumption without bubble nucleation and resulting foam formation. The unit flew in 1996 aboard STS-77 and held 1.65 liters each of Coca-Cola and Diet Coke. -
Coca Cola products
ew beverages joined the Company's line-up, including Powerade® sports drink, Qoo® children's fruit drink and Dasani® bottled water.By 1997, the Company already sold 1 billion servings of its products every day, yet knew that opportunity for growth was still around every corner. -
Secret formula
On December 8, 2011, the original secret formula was moved from the vault at SunTrust Banks to a new vault containing the formula which will be on display for visitors to its World of Coca-Cola museum in downtown Atlanta
