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First Advertisment
The first newspaper advertisement, an announcement seeking a buyer for an Oyster Bay, Long Island, estate, is published in the Boston News-Letter. -
Ben Frank
Benjamin Franklin's General Magazine prints the first American magazine ads. -
The Pennsylvania Packet
The Pennsylvania Packet & Daily Advertiser, America's first successful daily newspaper, starts in Philadelphia. -
Advertisment Agency
Volney Palmer opens the first advertising agency in Philadelphia. -
Advertising Convention
The first convention of advertising agents is held in New York. -
First Advertising Job
Department store founder John Wanamaker is the first retailer to hire a full-time advertising copywriter, John E. Powers. -
Advertising Department
N.W. Ayer establishes a Business-Getting Department to plan advertising campaigns based on prospective advertisers' marketing needs. -
Better Business Bureau
The National Better Business Bureau is organized. -
Stock Market Crash
The Stock Market Crashed -
Advertising Spending
Following the stock market crash, advertising spending plummets. From its high of $3.5 billion, it sinks to $1.5 billion by 1933. -
Advertising Method
Radio surpasses magazines as a source of advertising revenue. -
Advertising Research Foundation
he Advertising Research Foundation is established. -
First Amendment
The Supreme Court grants advertising First Amendment protection. -
Internet Advertising
Internet advertising breaks the $2 billion mark and heads toward $3 billion as the industry