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First international congress organizations
The first international congress organizations met at the Hague. -
The union moved from The Hague to Geneva
The union moved from The Hague to Geneva, placing tourism at the heart of global diplomacy and reconstruction following World War II. -
Period: to
Top 5 global destinations welcomed 70% of all tourists
The top 5 global destinations welcomed 70% of all tourists: United States, Canada, Italy, France and Switzerland. -
Tourist arrivals
25 million international tourist arrivals. -
1967 as international tourism year
The UN declared 1967 the international tourism year with the slogan "tourism: a passport to peace". -
Period: to
Market share goes below 50%
The market share went below 50%. More destinations were tapping into the benefits of tourism. -
Tourist arrivals
166 million international tourist arrivals. -
World Tourism Organization is established in Madrid
The World Tourism Organization was established in Madrid. -
World Tourism Organization as a special agency
The United Nations general assembly welcomed the organization as a special agency in its own right. -
UNWTO
The UNWTO name and branding were launched. -
International arrivals
International arrivals passed the 1 billion mark. -
UN international sustainable tourism for development
Tourism's power to build a better future for people and planet was further emphasized with the UN international sustainable tourism for development. 1.3 billion international tourists. -
International tourists
1.5 billion international tourists. -
Tourism as a central pillar during COVID
Tourism was a central pillar of the UN response when the COVID pandemic hit. -
Tourism bounces back
Tourism was prepared to bounce back and lead recovery. -
Madrid declaration on tourism
The king of Spain was presented with a Madrid declaration on tourism.