The Rise of Social Media

  • COVID

    COVID
    COVID shuts down the world forcing everyone indoors and on their phones
  • TikTok takes over

    TikTok takes over
    Everyone at home is taken over by TikTok, a new platform that allows content creators to make short videos
  • Facebook rebrands as META

    Facebook rebrands as META
    Shift toward the metaverse and increased interest in virtual reality (VR) and augmented reality (AR)
  • Elon Musk Acquires Twitter (now X)

    Elon Musk Acquires Twitter (now X)
    Major changes to the platform, including verification changes and content moderation debates
  • AI Becomes Relevant

    AI Becomes Relevant
    Google and Microsoft launched AI-powered search (Bard, Bing AI), and social media platforms integrate AI content generation
  • Generative AI & Content Creation

    Generative AI & Content Creation
    Explosion of AI-generated content, changing the landscape of digital media