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IDEA BEGGINING
Start selling a suscription box in the healthy market to reach new consumers that are interested in fit products -
Market research
Find the best audience to focus at the time to make some strategies and consumption trends. -
Products selection
We start looking the favorite products at the moment and at the same time to find new alternatives to innovate in the market -
Boxes market
First we focus on the boxes market to find new ideas and of this way project the possible ad/disadvantages like competitors, allies, subtitute products. -
WebPage and Logo creation
Taking into account the previous one, we started to work in our corporate image and the idea and vision that we want to reflect to our target -
Mail and social network accounts
Start working on our profiles in Facebook and Instagram to share our content and at the same time generate expectatives to our target. -
Content creation
Build the new content to our social networks like Videos, pictures, messages, etc. -
The box is made!
We create the box with 6 products for the first month and also select the store products. -
Marketing strategies
Start creating some strategies to attract people and give recognition to our brand. -
Posts to generate intrigue
Start to upload some especific content for Instagram and Facebook. To call the attention from potential customers -
Launch of the brand
This day the webpage is going to work and the social networks will post it. -
Influencers
We are going to contact the best fitness-influencers in Colombia to promote our brand and the vision that we will give, to be more recognized. -
Contest and surprises
Tagging friends and making some easy questions about the brand and the expectatives that they have on it. -
Paid publicity
We believe that is one of the best strategies to promote our brand and get follovers faster and easier. We paid it depending on the social network with less followers.
