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www
The World Wide Web was made public for users to utilize. -
Proposal
A man named Evan Spiegel proposed Picaboo in a product design class at Stanford University. -
Launch
Picaboo is officially launched! -
Picaboo gets sued
Picaboo gets sued for the name. Picaboo changes its name to Snapchat. -
rise to fame
Snapchat quickly gains 10 Million users -
Stories
Snapchat makes an update to the platform and introduces stories. Now users can post an image or video on their story for all their friends to view as many times as they wish for 24 hours. -
another offer
This time, Zuckerberg offer $3 Billion. He gets rejected...again. -
offer
Mark Zuckerberg (the owner of Facebook) attempts to buy Snapchat. After the offer was declined, Zuckerberg created Poke (which failed). -
Video call
Now users can video call other users -
user update
It was recorded that 40% of 18 year-olds in the United States was using Snapchat...daily -
Geofilters
In this new update, users can now tag their location -
Ads
Snapchat tests ads on its platform -
lenses
Snapchat created Lenses. This caused Google trends to spike. -
updates
Snapchat released an update to the platform. This update allow users to just tap on the image received to view it. Users are no longer required to hold their finger on the screen to view content. -
Discover
Snapchat launches Discover, where users can see partnership content. -
milestone
Snapchat has reached 100 Million daily users -
Sponsors
McDonalds, GE, and Ted (the movie) launched the first sponsored geofilters . -
user update
It was recorded that 37% of Americans between the ages of 18 to 29 have a Snapchat account. -
Bitmoji
The company Bitstrips launches an app called Bitmoji. This app allowed users to create stickers of a customized, animated version of themselves. Snapchat recognized the potential and bought Bitstrip. -
Spectacles
Snapchat launches a new pair of glasses that users can take images and videos and upload them to their snapchat accounts. -
from the White House
The White House joins Snapchat -
more competition
Zuckerberg buys out other popular social media platforms, one of them being Instagram. In efforts to poke back at Snapchat, Instagram and Facebook release "Stories" feature. -
Snap Map
This feature allows users to see where other users are located -
low blow
Kylie Jenner slams the Snapchat platform via Twitter. This low blow made Snapchat lose over a billion dollars in value. -
spotlight
This "Spotlight" feature allows users to get paid up to $1 million for their content.
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