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Top Of The Pops
The iconic show Top of the Pops was created. This was where people would find out what songs were number one in the charts. For artists who wanted their song to be premiered on the show, but were unable to perform there in person, music videos were made. -
The Beatles 'Help'
The Beatles 'Help' Music Video was a promotional video for The Beatles and was much more artistic and conceptual, demonstrating the power and influence of an artist. -
The Monkees
The Monkees were a band formed in the 1960's who were completely fabricated and loosely based on the Beatles. They also had a Television Show.This was an early example of convergence. -
David Bowie - Jean Genie
David Bowie created an alter ego, Jean Genie and Ziggy Stardust, along with several others. These alter egos were used in his music videos and attracted many views as they gave his videos character. -
Queens' Bohemian Rhapsody Video
Queens Bohemian Rhapsody video broke boundaries as far as special effects in music videos and inspired many more directors to be more creative. The video also broke conventions in regards to the length of the video, and bands also focused more on creating music video's for their songs -
MTV
MTV was launched and was known as the first television channel to only play music videos. This emphasized the importance of the music video to artists and also helped artists gain attention through their music videos. -
Micheal Jacksons' Thriller
The music video for Thriller by Micheal Jackson is iconic in many ways. Firstly it is over 14 minutes long and broke conventions much alike Queen with regards to music videos. It also tells a narrative with the video, to keep fans intrigued. As well as this the video was screened after the water shed as it was deemed to be that scary - creating a hype. -
Miley Cyrus' Wrecking Ball
Miley Cyrus' video for the song Wrecking Ball broke many records and drew 19 million views in the first 24 hours. The video attracted a lot of publicity, with many people slating the star for being revealing and provocative during the video. The video raised much more awarness and playback for the song which was also comercially successful. -
Beyonce's Surprise Album Release
On the 1st of January 2014, Beyonce released her self titled album to an outburst of surprise and excitement, without any previous marketing or promotion. As well as this, Beyonce released music videos simultaneously to go with the tracks, to highlight the importance of music videos to shape meaning.