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49 BCE
Julius Cesar
Julius Cesar sent reports about his achievements entitled "Acta Diurna" -
1066
World`s first infographic
The Bayeux Tapestry.
Depicts the Norman Conquest of England -
1523
Hernan Cortes´s Conquest
He used his ability to created a good relationship with the natives. -
Propaganda
The catholic church coined the term Propaganda -
Colonization
The conquerors showed physical and verbal superiority. -
Period: to
First actions
Appeared the first actions in the world. -
First use
Thomas Jefferson was the first to used the term Public Relations in an address to U.S Congress. -
Porfirio Diaz
PR created him on a great leader on his country. -
First department
Westinghouse establishes the first PR Deparment to fight Thomas Edison´s General Electric. -
The publicity Bureau
Created the first agency of PR -
Press release
Ivy L. Lee creates the first official press release to help Pennsylvania Railroad Manage. -
Period: to
First World War
Armies used some strategies to convince people that war was good to country. -
Period: to
University Discipline
They introduces PR as university discipline and published the first book of PR. -
Basil Clarke
Introduces the British code of ethics for PR in the UK -
Period: to
Economic crisis
PR increase to people because the economic crisis. -
First Agency in Mexico
First Agency was created by Federico Sánchez Fogarty. -
Period: to
PR universal
PR becomes a universal discipline -
Eulalio Ferrer
He introduced to publicity -
Miguel Alemán
First time that Federal Government used PR as an expertise -
Airways
Some airways in Mexico created PR Apartment -
ProRP
Was founded the "Asociación Mexicana de Profesionales de Relaciones Públicas" -
Ferrer
Ferrer started "Publicidad Ferrer y Comunicología Aplicada"