Pure Soul Promotional Plan – Robert Duve

By RobertD1999

  • Coupons

    Coupons
    25% off total purchase coupons for Pure Soul would be distributed in the Waukesha Freeman and other newspapers to lure back customers turned off by the negative publicity.

  • Product Samples

    Product Samples
    Pure Soul will distribute product samples of their coffee and baked goods to local offices and will host a sampling day for customers to stop by and try out the various coffees and baked goods sold.

  • Coupon Plan

    Coupon Plan
    Pure soul will introduce a rewards card program for all customers in which members will receive a complementary coffee for every ten coffees that they purchase.

  • Traffic Builder

    Traffic Builder
    Pure soul will begin to give a free muffin, of the customers choice, to the first 100 customers on Fridays.

  • Incentives

    Incentives
    Pure Soul will run a sweepstakes for 10 $100, 4 $250, and 1 $500 gift cards with every person receiving one entry into the sweepstakes for every coffee or baked good that they purchase. The Sweepstakes will end on February 10th.

  • Incentives

    Incentives
    The sweepstakes winners are drawn and given run the 10 $100, 4 $250, and 1 $500 gift card prizes.