Pure Soul Promotional Plan - Michael Swiezynski

By Michael Swiezynski

  • Traffic Builder Implementation

    Traffic Builder Implementation
    A free sandwich of choice will be given to the first 100 customers at the cafe.

  • Coupon System Implementation

    Coupon System Implementation
    The coupon will give customers a 50% discount on every soft drink and a 25% discount on every meal. It expires after one use. The coupons will be sent out in people’s mail and through social media as scratch away prizes.

  • Coupon Plans Implementation

    Coupon Plans Implementation
    After every 5 purchases, the next one will be free only if the order is under $15. If the order is over $15, the purchase will be half off.

  • Incentives Implementation

    Incentives Implementation
    Every purchase over $10 enters the customer into a drawing to win a Mr Beast custom wrapped Tesla. These drawings will occur once every month and the prize varies. In addition, there will be smaller prizes to win, like coupons.

  • Product Samples Implementation

    Product Samples Implementation
    There will be employees walking around the cafe offering platters of food and drink samples to customers. These samples will be distributed only throughout the main cafe, not near the music stage because it’ll be too crowded there.