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Coupons
Buy 1 get 1 bakery item for free. Coupons will be given to those who spend 10$ or more at the cafe. It will reward those who give us business. It will encourage those to spend more money at our cafe. Therefore, helping our image. -
Coupon Plan
Coupon plan will be put in the back of the newspaper and or magazines. I selected this strategy because it is an easy way for them to get the plan and it is very effective. This will give the restaurant a cost-saving image. A financially smart choice for customers. -
Incentives (Sweepstakes)
Every purchase 10$ and over will get an entry to sweepstakes for a $50 gift card. So not only do you get that coupon, but you also get a sweepstakes entry. -
Traffic Builder
First 20 people in the store, when it opens, will receive a free Pure soul hat. That way they can wear it around town and others will see it and hopefully come check us out. But the hat is also a reward too. Who doesn’t like free stuff? -
Product samples
Will give instore samples of new or upcoming products to give customers an idea of if they like it or not. Hopefully, they do and they buy it. We will also have samples outside our store to give people who walk by a taste of what we have to offer. Hopefully, we get some new customers.