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McDonald's Opens
Ray Kroc opens the first McDonald's in Des Plaines, Illinois -
Motto
'Quality, Service, Cleanliness and Value' (QSC&V) becomes the Company motto. -
100th Restaurant Opens
A new McDonald's opens at a rate of one every five and a half days. The 100th McDonald's opens in Wisconsin. -
Logo
The Golden Arches™ become the company logo. -
Period: to
Ronald McDonald
Ronald McDonald makes his first national television appearance. McDonald's stock is listed on the New York Stock Exchange. -
1,000th Restaurant
The 1,000th restaurant opens in Des Plaines, Illinois. The Big Mac is added to the menu. -
First Restaurant in Austaralia
McDonald's Australia opens its first restaurant in the Sydney suburb of Yagoona. -
2,000th Restaurant
The 2,000th restaurant opens in Des Plaines, Illinois. The Quarter Pounder is introduced. -
First Ronald McDonald House
The first Ronald McDonald House opens in Philadelphia, USA. -
20th Anniversary
McDonald’s celebrates its 20th anniversary. The Drive-Thru concept is unveiled in Oklahoma. -
First Restaurant in Japan
The 5,000th restaurant opens in Fujiswawa City, Japan. The first Australian Drive-Thru store opens in Warrawong, NSW.