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The Kellogg Brothers
Dr. John Harvey Kellogg and his brother, 7th day adventists, begin working at a famous health spa that bans meat, caffeiene, alchol, and tobacco and works to find healthy alternatives. -
The Accident
The brothers found a way to "flake" berry, in an accident to make gronola. They experimented some more and flaked corn, and it actually tasted good. They started serving it to the health club, and it was a success. -
Public Reception
Based of the success of the corn flakes, the brothers start their own cereal company, the "Battle Creek Toasted Corn Flake Company" and hires 44 employees. It was an immediate success in the public. -
Prizes from Cereal?
After the slowing down of Kellogg's initial succes with Corn Flakes, they decided to give inscentives to people who bought corn flakes. They offered "The Funny Jungleland Moving Pictures Booklet" when someone buys two packages of cereal. -
The Sucess Spreads
After renaming the company to "Kellogg's" the brother spread corn flakes to Canada, followed by several other counrtries to get to 180 countries today. -
The Variants
The brothers wanted to create other cereal, to compete with the other companies. They made corn flakes, but instead of using corn, they used bran. "All-Bran" was created, making it the seccond cereal from Kellogg's and the first variant of corn flakes. -
The War Rations
During World War II the U.S. had to stock up on food and supplies. Rations were enacted to the public and Kellogg's sent Corn Flakes and All-Bran to the families who needed it. In addition, they made Raisin Bran, another variant of corn flakes and all bran. -
Corn Flakes for Kids
Another, more appealing (for kids) variant of Corn Flakes, "Sugar Frosted Flakes" featuring "Tony the TIger" was introduced. -
The Death of a Great Man
At age 91, W. K. Kellogg dies, and thousands od employees and locals of Battle Creek mourned his death, -
Out of this World
Corn Flakes were eaten throughout the Appollo 11 mission to the making it the first breakfast cereal on the moon. -
The Legacy Continues
After a hundred years of success, Kellogg's still sells the legendary Corn Flakes and variants attracting millions of customers a year.
