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John Pemberton develops original recipe
the brand was not yet created, just the recipe -
Coining the name "pepsi-cola"
new name for this drink -
Pepsi creaton
on this day in Newburn, NC -
creating the pepsi cola brand company
a brand new drink ready for the market -
Pepsi trademarks their brand and logo
now no one can re create or copy their logo or brand -
Changed logo to red and blue
the origional logo was only red, they added blue to the new logo -
The word "cola" was removed from the logo
Now the logo just has the word "pepsi" on it, not "pepsi-cola" -
merging with Frito-Lay, Inc.
The company created a product with Frito-Lay -
Aquistion of tropicana
They bought out the brand tropicana -
Merging with quaker oats
They also bought out quaker oats and crated a product with them. -
Pepsi worth
the pepsi brand is worth $170 billion dollars.
