Coca-Cola Packaging

By Kaaaal

  • Hutchinson

    Coca Cola was sold in a Hutchinson glass. This was the first way the drink was sold.

  • Contour

    Coca Cola switched over to a Contour shape which had a more unique shape to the bottle. This was to allow to give people the feeling of drinking a more unique and extrordinary drink.

  • 6 packs

    Six packs were introduced to help allow people to take the product home. This attracted customers to buy the 6 packs becuase they could easily take the prodcut home.

  • New Packaging

    People were allowed to buy different sized bottles of coke. This made people who only want a little or a lot of coca cola to purchase and consume.

  • Recycable

    Coca Cola introduced recycable bottles. This was to target those who are enviromental friendly.

  • Environmental

    Coke introduced ultra-glaass contour bottles to reduce waste. Once again to help attract people who support the enviornment.

  • Aluminum

    Coke started to use aluminum contour bottles.

  • Green bottles

    Coke launched plantbottle which was recycable and made with sugar cane extracts. Only in U.S.

  • Global Green

    Plantbottle was available in nine countries.

  • Name Bottles

    Coke put names on their bottles to try to attract those who have the same name as the bottle.