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First advertisement
In 1704 the first newspaper was published to advertise. -
Benjaman Franklin
In 1729 Benjamin Franklin Began the tradition of advertising -
Magazine
IN 1749 Benjamin Franklin started the first magazine advertising -
New York sun
This "penny Newspaper" revolutionized distribution by selling lots of 100 and by doing this the circulation reached 30,000 -
First ad Agency
The first ad agency was created. -
Convention
James Walter Thompson created the position of “account executive” for himself. -
First full-time retail advertising copywriter
A department store had hired the first ever full time advertising copywriter -
Soap
The first big budget client spent 11,000 on ab advertisement -
First registered trade mark
The company bookkeeper came up with the original first mark for the brand. -
Business getting.
This department was based on the marketing needs of their clients. -
Million Dollars
The first million dollar advertising client ever was for cereal. -
Billboards
The outside bill boards that we have now were mostly under the control of a group of representatives from many different agencies. -
Radio
a lot of company started to sponsor radio programs and the age of radio advertising was in full affect -
Stock Market Crash
The stock market crash in 1929 caused a whole lot of chaos -
Magazine
A magazine had published over 100 million dollars in ads -
Radio
This was the year when radio had taken over and become the main source of advertisement -
Television
The first ever T.V. advertisement had broadcasted. -
Television in colour
Color came into the picture, and the world was set on its ear -
Women in charge
Mary Wells became the first woman to head a major advertising agency. -
Cigarettes
Congress banned cigarette advertising via broadcast media. -
Music on T.V.
Music videos came out to catch the youths attention. -
Internet
Internet to over 5 million people worldwide and changes the way ads are delivered yet again. -
Regulating Internet Advertising
This occurred as billings for internet advertising neared the $3 Billion mark.