History of advertisements

Shopping giudes

Jun 14, 1682

Shopping giudes were created to giude you through the shops , but they consisted entirely of add's in the end

First newspaper

Jun 14, 1704

The first newspaper advertisement, an announcement seeking a buyer for an Oyster Bay, Long Island, estate, is published in the Boston News-Letter.

Town criers

Jun 14, 1750

town criers were the form of advertising in the 1700's inventd in 1750, there were no radios of televisions , so they had to have a person to announce all the adverts

First magazine adverts

Jun 14, 1784

Pensylvania packet and dailey advertiser americas first dailey succesful newspaper starts in philadelphia

First advertising agency

Jun 21, 1843

Volney Palmer opens the first advertising agency in Philadelphia.

Averts in religeous magazines

Jun 14, 1867

New York agency Carlton & Smith buy's the right to place adverts in reigeous magazines

Pond's beauty cream

Jun 21, 1868

With $250, Francis Wayland Ayer opens N.W. Ayer & Son (named after his father) in Philadelphia and the first commission system based on "open contracts." His clients include Montgomery Ward, John Wanamaker Department Stores, Singer Sewing Machines and Pond's Beauty Cream.

Conention of advertising

Jun 17, 1873

First convention held in NY for advertising

James Walter Thompson

Jun 21, 1877

James Walter Thompson buys Carlton & Smith from William J. Carlton, paying $500 for the business and $800 for the office furniture. He renames it after himself and moves into general magazine advertising. Later, he invents the position of account executive

Copy writing

Jun 21, 1880

John Wanamaker department store owner first to hire full time copy writer for advertising

www.adclassix.com

Jun 21, 1900

1900-2000 , ads that have influenced other advertisements
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Army poster's

Aug 14, 1939

Propaganda photos used to pursuade men to fight for their country , for example the poster saying " We want you !"