Basketball

Sports Entertainment Marketing

  • Feb 7, 1550

    Outdoor acitivities

    1550-1700 – Introduction of outdoor entertainment including bowling, primitive amusement rides, music and dancing.
  • Fana paid to attend baseball game

    Fans paid to attend a baseball game between two teams in the New York City area at Fashion Rack Course in Queens.
  • NCAA

    National Collegiate Athletic Association (NCAA) was officially formed to govern collegiate athletics.
  • Film

    1919 – Development of recording of sound on motion picture film.
  • First Commercial

    1920 – First commercial radio stations with regularly scheduled broadcasts
  • NBC

    1926 – RCA established the National Broadcasting Company (NBC)
  • Farnsworth

    1927 – Farnsworth transmits first electronic television picture; receives patent.
  • CBS

    1927 – The Columbia Broadcasting System (CBS) is founded
  • Stock Market Crash

    1929 – The Stock Market Crash leads to the Great Depression closing nearly three-fourths of amusement parks.
  • Wheaties Box

    Lou Gehrig appeared on a Wheaties box.
  • first t.v sold

    1939 – First television is sold
  • Girls Baseball

    All-American Girls Professional Baseball League was formed due to many Major League Baseball players serving in WWII.
  • televisions are everywhere

    1948 – Televisions are in over one million homes.
  • Babe Didrickson

    Wilson Sporting Goods signed golfer Babe Didrickson Zaharias to an endorsement contract for $100,000 per year.
  • color t.v

    1951 – Color television is introduced.
  • disneyland

    1955 – Disneyland in Anaheim, California opens costing $17 million to build.

    3.8 million visitors come the first year
  • T.v

    1960 – Over 100 million television sets are in homes around the world.
  • six flags

    1961 – Six Flags opens in Texas
    First regional theme park
  • Nike

    Phil Knight opens Blue Ribbon Sports. In 1972, the name is changed to Nike
  • magic kingdom

    1971 – The Magic Kingdom in Walt Disney World in Orlando, Florida opens costing $375 million the build
  • Title IX

    1972 – Title IX is enacted, mandating equal access to educational opportunities for men and women.
  • Rich Foods

    1973 – Rich Foods pays $60,000/year for the naming rights to the Buffalo Bills football stadium.
  • US boycotts

    1980 – The US boycotts the Summer Olympics in Moscow.
  • CNN

    1980 – CNN, the first all news network, is launched by Turner Cable Network
  • Prince charles

    1980 – Prince Charles and Diana Spencer are married on international television
  • IBM

    1981 – First IBM Personal Computers are available for retail sales
  • MTV

    1981 – MTV debuts
  • Thriller

    1982 – Michael Jackson’s “Thriller” sells 20 million albums
    Largest selling record ever
  • Compact disc

    1983 – First compact disc is released
  • Olympics

    1984 – The Olympics becomes commercialized. Peter Ueberoth helps to make the Olympics profitable.
  • Nintendo

    1985 – Nintendo home entertainment system is introduced
  • Time and Warner

    1989 – Time and Warner merge to become Time Warner Inc.
  • t.v program

    1995 – First television program delivered via the Internet (webcast)
  • GA Bombed

    1996 – Olympic Park in Atlanta, GA is bombed.
  • princess diana killed

    1997 – Princess Diana is killed in an automobile accident