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Arrival of the Puritans
Freedom of Religion
"The common man as well as the leader was hoping for greater freedom and happiness for himself and his children". -
Declaration of Independence
Put the common man on eqaul footing with the rich.
A place where one could persure goals without class, caste or social heirachy. -
Early 20th century
-life here offered personal; liberities and pooertunies unmatched by any other country
-assimulation of east and west Europeans -
Franklin Roosevelts New Deal
-a shared dream
-Social Security Act
-workers and employees, contributed, via payroll taxes to federally administered trust funds to pay retirees
-"safe old age" idea
-other Americans have your back -
PostWar + G.I. Bill
-A new Suburbanized American Dream
1.) car ownership
2.) TV ownership
3.) home ownership-fundemental
4.) Send children to college- college graduate rates doubled! -
Suburbanizing the American Dream
-Americans first began spending more then they had
-spending more lead to credit
-Television gave the sense of a perfect life
-1 car, 1 TV, 1 Home= family -
Money Revolution
-By 1970 more then 1/2 the families had credit cards
-this helped to make a better, fuller, richer life.
-nicer houses
-annual vactions
-2 cars in the driveway -
1980's
The American dream began to be conflated with success
-Slogans like "Who says you cant have it all?"
-Ronald Ragane "because im worth it"
-middle class "go for it" -
"The Market"
Work hard and manage your expectations
-money has never been freer to Americans
-debt on the horizon
-The worlds creditor nation became the debtor nation -
1990-2000's
Americans began losing faith in the American Dream
-54% said it was unacheiveable -
Easterbrook
-Life for the average American has improved
-70% owned the place they live at
-Average of 12.3 years of education-top in world
The American Dream was by definition unattainable, a moving target that eludes peoples grip
-rising expectations -
Juice Ball Era
Americans increasingly take on debt
The thought that we have to live better then the ones before us.