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Coupon Plans
The coupon plan is going to be if you buy five drinks you will get a free drink of choice and a cake pop. This encourages people to keep coming back because after buying five drinks they will get the incentive of a free drink and cake pop. This strategy will cause people to feel like buying a drink more often to work their way up to free food and drink. THis will improve the imagination since it shows you can work your way up to better things. -
Traffic Builder
People are going to get little tote bags with our logo on it for the first 1000 people that come into the Cafe. This will give people the motivatiation to come into the cafe since they will get a reward for coming in. Also by putting it at 1000 people it will encourage more customers to continue to make profit off of it. -
Product Samples
We are going to have drinks that we can give to stores such as costco that can give out samples to shopping isomers. We want this to be given out at well known and bigger stores to get the maximum amount of attention from people. Those locations would allow us to reach any target market since so many people go shopping. THis will end up helping the cafe since people will be trying our yummy drink and delicious treats. It will leave them wanting more and coming to our cafe. -
Coupons
People will be given coupons in the mail if they have an account with us. Since people can get birthday coupons or can just get a discount. This was chosen since people don't have to be at the cafe to get the coupon, they will get it at home and it will then encourage them to come and buy our products. This strategy will show that we will give people discounts if they have an account and come by us often. -
Incentives
People can come in and there will be a dartboard with prizes that relate to the different panels. People can pay to play, it will be a few dollars but by doing that. They can throw the dart and win prizes off of it. So it's a contest since people can either be good or bad at it and aim for certain prizes. This will improve the image since it's a fun little aspect that people can do and compete for prizes.