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Period: to
Early American Movie Advertisements
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Introduction
Movies, and their advertisements, have always been big in American culture as a way of reflecting the state of the country. This timeline will take a close look at some popular movie ads from the early and mid 20th century. They range from individual ads to full mailing lists, but much of the United States attitude can be seen. The racismthat ran rampant throughout the country is obvious, as all the actors are of European descent. -
Introduction Cont
As well as the obvious racism, the mental state of the country can be seen by what type of movies were predominantly being shown. In the 20s, the economy was doing well and the depression had not hit so people were drawn to action movies, as the decades advanced and WWII began, romance movies that would ease the mind and allow people to escape reality for a bit become much more popular. -
The Stage at Coyote Holes
This is an ad for The Stage at Coyote Holes, a western film from 1928. This combines both visuals and text for the ad, combining what is seen in the later movie's ads. This movie was made during the 1920's, when America was doing well and not at war. It peddles anti-indigenous propaganda and is what would be considered a 'classic' western. It was a fairly popular genre of movie at the time as the depression had not hit yet so people did not need movies to give them a sense of safety -
Hello, Frisco, Hello
This an ad for Hello, Frisco, Hello,. It is different from future movie ads as it only includes the names of the actors, and a very small amount of visuals compared to that of future movie advertisements. It has big-name actors and is a romance movie, those were popular at the time as the movie was released in the midst of World War 2, the country wanted feel-good movies art this time to relieve the massive anxiety from the war.It also has some lower budget films mentioned under the big name ad -
Mailing Ad from 1955-56
This is a mailing ad from 1955 and 56, it was sent out in Rice county Minnesota, in the Northfield township. There are 6 pages worth of movie ads on this mailing list for a total of 36 movies being shown. Most of the advertisements include a depiction of an attractive female either on her own or with a strong male holding her. The most notable movie being shown at this theatre was Animal farm Notably 36 movies were shown in one town when the population was much smaller, and travel much harder. -
Citation:The Stage at Coyote Holes
Wales, Wally, (ca 1928) "The Stage at Coyote Holes" Mutoscope Movie Poster. Retrieved from the Digital Public Library of America, http://collections.si.edu/search/results.htm?q=record_ID=nmah_1328366&repo=DPLA -
Citation: Mailing ad
(1955 - 1956) Movie Advertisement Mailings. Retrieved from the Digital Public Library of America, http://cdm17227.contentdm.oclc.org/cdm/ref/collection/RiceCounty/id/7625 -
Citation:Hello Frisco Hello
Denver and Esquire Advertisement for movie �Hello, Frisco, Hello�. Retrieved from the Digital Public Library of America, http://5008.sydneyplus.com/HistoryColorado_ArgusNet_Final/Portal/Portal.aspx?component=AAFW&record=A7575889-5B6B-4347-A0DE-D5BF783B9D85