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The First Benz Car
Carl Benz obtains German patent number 37435 for self-propelle, three-wheeled, "Motorwagen". -
The First Mercedes Car
The first Mercedes car was created in 1901, right before Damlier applied for a logo patent. -
The First Mercedes Logo
Daimler-Motoren-Gesellschaft used the Mercedes name for most of its cars and registered it as a trademark in 1902. -
The First Benz Logo
On August 6, 1909, Benz submitted an application to have the "Benz" lettering surrounded by a wreath registered as a trademark. -
Logo Change - Three Point Star
The three-pointed star comes later, in 1909. Jellinek had his own name legally changed to Emil Jellinek-Mercedes. -
Logo Change - Adding Background
Mercedes Benz changes logo, adding background. It represents the land, sea, and air -
The Merger Of Mercedes-Benz and First Logo
Under the leadership of Karl Benz and Gottlieb Daimler, Mercedes-Benz achieved great success. The merge of the two businesses started an era of luxurious cars. -
The First Mercedes-Benz Car
In 1926, the first Mercedes-Benz car was created under Carl Benz and Damlier. This was the start of a new era for cars. -
Damlier and Chrysler Merge
Chrysler and Daimler-Benz (as it was called then) merged in 1998 in what was a buyout. -
The Sell of Chrysler
Damlier sells Chrylser in 2007. Daimler agrees to pay $200 million into Chrysler's pension plan for three years. -
Logo Change - Back to the Roots
The company decides to go back to their roots and simplify their logo. It becomes a clean, black and white, 3 pointed star. -
Logo Change - Current
Mercedes-Benz goes for a steel, silver look. They keep their same logo, while adding shine and class.
