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Kellogg's accident
M.K. Kellogg and his brother Harvey Kellogg unintentionally forgot to take out the cooked wheat out of the oven and toast it again. Instead, they obtained light and crispy flakes now known as Corn Flakes. -
Founding the Company
W.K. Kellogg opens Battle Creek Toasted Corn Flake Company with 44 employees and starts selling Corn Flakes. Their goal is to create a healthy and savory breakfast. -
Introduction of All-Bran
Kellogg presents All-Bran, the first cereals with high fiber content. -
Kellogg reaches the UK
Kellogg products are sold all around the UK. -
First food company to hire a nutritionist
Mary Barber starts defining the role different foods have in a daily diet. -
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Realesment of Special K and Frosties by Kellogg
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Kellogg's in Space
Neil Armstrong, Buzz Aldrin, and Micheal Collins ate Kellogg's for breakfast in their voyage to the moon. -
Opening of the W.K. Kellogg Institute for Food and Nutrition Research
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Breakfast Clubs and Swimming
Kellogg's develops breakfast clubs in England to help children start the day right by having a full breakfast. Their relationship with the Amateur Swimming Association likewise begins, encouraging kids to swim. -
Reduction in Salt.
To encourage a reduction of salt in the daily diet, the content of salt in all Kellogg's products was reduced. Kellogg's cereal has 50% less salt than a decade ago. -
Vitamin D in Kellogg's
Kellogg's adds vitamin D to all children's cereal to help combat the increase in rickets.
