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A CEO is born
Evan Spiegel, the future CEO of snapchat is born is born in Los Angeles California, an only child to both parents working well paying jobs but would later divorce when evan was still young -
first meeting
this is when two of the original creators met Evan Speigel and Reggie Brown. The two met in college and were very close before the split due to an argument about Reggie wanting 30% ownership of the company -
The idea
Reggie Brown has the idea for a disappearing picture app, and idea which would later become a huge success but he would never see it due to him getting removed from the company early on because of differing ideas -
snapchats creation
snapchat was first founded under the name of pictaboo -
launch
Still under the name of pictaboo, snapchat is launched. It was forced to change the name later on due to legal problems with the name regarding Reggie Brown after his removal from the company -
100,000
In April 2012 snapchat hits the 100,000 total users milestone which has grown by 50% since the and is continually growing and gaining more users each and every day -
record breaking snaps daily
As of May 2013 150 million snaps are sent daily -
Legal troubles
Reggie Brown, one of the original founders of snapchat, sues his old friends Evan and Bobby for not giving him credit when the basis for snapchat was Reggie's idea among other things -
CEO drama
Controversial private emails from Evan Spiegles college days are leaked. They talk about things such as having a designated person to bring "blow" to each of the parties. -
Current stats
Around 148 million people are using snapchat everyday and on average people open the app 18-20 times a day. That adds up to around 2,812,000,00 times the app is opened daily and that number is only growing everyday
