History of Advertising

  • The first newspaper published

    The first newspaper published
    In 1704, the first newspaper
    ad was published. Ad for House sale in Boston.
  • Ben Franklin Starts Magazine Advertising

    Franklin starts magazine advertising with his General Magazine
  • First Advertising Agency

    First Advertising Agency
    The first Advertising Agency opened in 1843 in Philadelphia with Volney Palmer
  • First full-time retail advertising copywriter

    First full-time retail advertising copywriter
    John Wanamaker became the first retailer to hire a full-time advertising copywriter. This man was John. E Powers aka the father of modern creative advertising
  • Coca-Cola Gets Trademark

    Coca-Cola Gets Trademark
    Bookkeeper of the brand comes up with name.
  • The First Million Dollar Advertising Client

  • First Sponsored Radio Show Aired

    First Sponsored Radio Show Aired
  • Magazine Publishes Over 100 Million in Ads.

    It was the most financially successful magazine the country
    had ever seen, primarily due to ad revenues.
  • Television's First Broadcast Ad.

    Television's First Broadcast Ad.
    It was an ad for a watch that ticked for 60 seconds.
  • Mary Wells Became the First Woman to Head a Major Advertising Agency.

  • Music Tv debuted

    Music Tv debuted
    A new, frenetically paced style of television advertising tried to emulate the music videos that young people were coming to expect.
  • Regulating Internet Advertising

    This occurred as billings for internet advertising neared the $3 Billion mark.