History of Advertising

  • 105

    Chinese invents paper.

    Chinese invents paper.
  • Period: 105 to

    History

  • Jan 1, 1275

    Europe gets its first paper mill

    Europe gets its first paper mill
  • Jan 1, 1440

    Johannes Gutenburg invents the printing press

    Johannes Gutenburg invents the printing press
  • Jan 1, 1472

    The first poster ad

  • The first newspaper ad

  • The first american magazine published in philadelphia

  • The first magazine ad runs

  • Grover Cleveland authorizes free rural mail delievry

  • Mellins Food build the first airship to carry ads.

  • President Theodore Roosevelt sends a message around the world

  • Campbell's kids become trade characters

    Campbell's kids become trade characters
  • Gillette creates first mational ad plan

    Gillette creates first mational ad plan
  • Pure Food and Drug Act passed

  • Ford Motor Company unveils model T

  • John Wanamaker open 12-story department store

  • The american advertising federation establishes truth in advertising

  • Procter and Gamble pays to launch a product

  • Camel begins advertising

    Camel begins advertising
  • The federal trade commission act is established

  • The first transcontinental telephone line

    The first transcontinental telephone line
  • American's first radio station

    American's first radio station
  • America's advertising industry sits at nearly 3 billion

  • Consumer credit

  • Broastcast radio sells first ad

  • First sponsored radio show

  • Listerine spends 10 million on advertising

  • Lucky stikes spends 12.3 million on advertising

  • Chicago creates the first day-time radio show

  • 55% of americans homes have a radio

  • american tobacco co. pay senators $1,000 to endores lucky strike cigarettes.

  • Radio ad revenue surpasses that of magazines

  • "A diamond is forever" slogan comes out

  • The first tv commrcial reaches 4,000 TV sets

    The first tv commrcial reaches 4,000 TV sets
  • Camel blatantly lies

  • brand names and slogans become protected under the Lanham Trademark Act.

  • Dentists start to endors cigarettes

  • CBS becomes the largest advertising medium of the world

  • marlboro becomes the biggest cigarette brand

  • Cola wars start after the "the pepsi generation"

  • Magazines ban cigarette after the surgeon general declares smoking harmful

  • McDonald's airs its first TV commercial

  • First super bowl ad

  • Telemarketing emerges.

  • Coca-Cola airs Hilltop

  • The U.S army begins advertising

  • VCRs hit the mass market

  • Cell Phones hit the mass market

  • Ads start on cell phones

  • Myspace launches

  • Facebook launches for college students ONLY

  • Apple release the first Iphone

  • Twitter launches

  • Pinterest is poppin

  • Instagram has 130 million users