FASHION IN THE 60s

  • year 60

    year 60
    Women’s 1960s fashion was an extreme style and attitude from the start of the decade to the end.This style was characterized by red miniskirts and stockings in pale colors or with lace texture, low-heeled footwear similar to those worn by girls, masculine jackets and ties
  • casual clothing

    casual clothing
    As the decade progressed, girls’ fashion slowly started to become more casual. Bright colors, bold patterns such as plaids and bright florals, and oversized bows became popular, like the fun styles featured in the McCall’s patterns. New silhouettes such as the A-line, dropped waist, and babydoll began to replace the nipped-in waist of earlier in the decade . As styles became more casual, it became more acceptable for young girls to wear pedal pushers, shorts, and trousers while playing
  • sportive look

    sportive look
    in 1963, the young look swept through the fashion world like a great tsunami. This look included knee-high skirts, sleeveless dresses, lower heels and close-cropped, natural hair.
    Any type of artificial look was abandoned quickly. Large amounts of makeup and high heels were too contrived for the fashionable woman of. Vests, kerchiefs, textured cotton stockings, turtlenecks and paisley ascot scarves all came together to create a “sportive look.” The phrase became the motto of 1963 fashion
  • Feminine

    Feminine
    Fashion in 1964 was hit by a shock wave of nudity that extended around the globe and caused world-wide controversy. First came the deeply plunging necklines introduced in Paris spring collections. Then came the American versions, attributed to the movie, Tom Jones. The wave reached its crest with the creation of a topless bathing suit by designer Rudi Gernreich.
  • Op Art

    Op Art
    A fashion revolution broke out in London, and for the the first time a British fashion invasion stormed NYC.
    In the US, Pop Art popped into style. Then along came Op Art, which opened up a whole new world. Women dressed to match Op Art paintings, with their stripes, checks and wavy line prints. Dressed were divided geometrically by intersecting bands and brightened by contrasting blocks of color.
  • Mod

    Mod
    The mod look required mini skirts and pale colored fishnet or lacy textured hosiery, cut-out low heeled “little girl” shoes, mannish jackets, and ties. Accessories included over-the-shoulder handbags and gaudy jewelry, which ranged from antique pins (like Bakelite pins) to modern styled geometric earrings.
    Young men also went Mod via low slung, wide belted, skinny, fitted pants, to which they added extra-wide, flashy printed ties that contrasted with the wallpaper floral prints of their shirts
  • fit and flare

    fit and flare
    In 1967, fashion fell in love with the leg. Short skirts worn higher above the knee gave legs exposure they hadn’t seen in years. Women took advantage of the extra leg room by pulling on some colored and patterned hose.
    Women also wore peekaboo fishnets, spidery weaves and lace. Not only did they provide smoothness from hip-to-toe, but they also eliminated the possibility of garter show.
  • do your own thing

    do your own thing
    In 1968, the fashion industry was stripped of its dictatorial power by a revolutionary assertion of individualism.
    The catch phrase “do your own thing” was put into practice when women and men decided they no longer had to adhere to what designers put in front of them. People were creating their own styles to match their personalities and mood.
  • The Skinny Sixties

    The Skinny Sixties
    In 1969, fashion stretched, softened and became even more body conscious. A woman wanted to look lean, linear and long.
    The sometimes funny, frequently edgy and nearly always mini-skirted girl of recent years grew up. Her fashion image became more feminine, sensuous and sophisticated.
    She wore softer, clingier clothes. Sweaters and sweater dresses now hugged every part of her figure, particularly around the ribs, waist and hips.
  • Hippie

    Hippie
    the hippie culture, which started in the latter half of the 1960s, waned by the early 1970s and faded towards the middle part of the decade, which involved opposition to the Vietnam War, opposition to nuclear weapons, the advocacy of world peace, and hostility to the authority of government and big business.
    The environmentalist movement began to increase dramatically in this period.