-
Born-Queens New York
Estee Lauder was born in Corona, Queens in 1906 one of nine children born to Rose Schotz and Max Mentzer -
Married-Joseph lauter
Estee Lauder meet Joseph Lauter when she was in her erly 20s. On January 15 1930, they married. -
First Child
First child from Joseph and Estee Lauder, named Leonard.Who is now active in his mom's company. Estèe Lauder always faked her sons age so they wouldent guess Estèes real age. -
Company Created
Beauty company created, East 60th st New York city. -
Devorsed Joseph
Devorsed Joseph Lauter (when Estee Lader moved to Florida) Estèe said it was mental cruelty. People describe Joseph as a kind man and it is unlikely that he really was cruel. But it was hard to get a divorce in those days so she said that was the rason. -
Remarried Joseph
Estee Lauder remarried Joseph, she realized that the divorce had been a mistake, she was happy with Joseph. She missed Joseph and Leonard(his son) missed his father. -
2nd Son
Rondald,now active in the company and many political organizations,is born -
Youth Dew
Estee Lauder decribed it as "sweet and warm and romantic,mixing easily with flesh and water". Estee Lauder sales went from 200$ a week to 5,000 a week! -
Husbands Death
Joseph Lauter died in 1983, Estee Lauder was devatated and stopped working for a while, but in a few months she was back at her company advising on a new perfume. -
T.V. Document
Estee Lauder was a subject of a 1985 TV documentary, Estee Lauder: The Sweet Smell of Success. Explaining she said, "I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard." -
Time Magazine
Estee Lauder was the only woman on TIME magazine's 1998 as one of the most important people of the 20th century. -
Died
Aged 97, she died of "cardiopulmonary" arrest on April 24, 2004 at her home in New York.
