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Apple

By donniespriggs

  • Founded

    Founded
    Founded by Steve Jobs and Steve Wozniak.

  • Apple 2

    Apple 2
    Steve jobs and Steve Wozniak develop the Apple 2 which is the second in their line of computers.

  • Stock market debut

    Stock market debut
    In the largest IPO since Ford went public in 1956, Apple debuts on the stock market with a valuation of $1.8 billion. Of Apple’s 1,000 employees, more than 40 became instant millionaires thanks to their stock options.

  • Sculley named CEO

    Sculley named CEO
    John Sculley, president of Pepsi-Cola, succumbs to Jobs’ promise of a “chance to change the world” as president and CEO of Apple.

  • Original MAC introduced

    Original MAC introduced
    The much-anticipated Macintosh, “the computer for the rest of us,” finally ships. It comes with 128K of memory and a price tag of $2,495.

  • Jobs resigns from Apple

    After losing a boardroom struggle with Sculley, Jobs resigns from Apple, taking a loyal band of employees that would start NeXT.

  • First low cost Mac debuts

    First low cost Mac debuts
    Responding to criticism that its products were overpriced, Apple releases a trio of “low cost” models: the US$999 Mac Classic, $2,400 Mac LC, and $3,800 Mac IIsi. Despite artificially imposed technical limitations, they sell so well that Apple’s margins fall, frightening investors.

  • First PowerBooks ship

    First PowerBooks ship
    Recovering from the Mac Portable embarrassment, Apple does laptops right with the release of the PowerBook 100, 140, and 170, all fully-functioning Macs in attractive, lightweight designs. Apple becomes the standard bearer in the portable market.

  • Jobs is named interim CEO

    Jobs is named interim CEO
    Officially brought on as an advisor following Next purchase, Jobs subtly orchestrates the removal of Amelio, then assumes the role of interim CEO.

  • First iPod ships

    First iPod ships
    Nobody realizes it at the time, but the tiny $399 iPod with its 5GB hard drive capable of holding 1,000 MP3s will soon transform not only Apple, but also the entire music industry.

  • iTunes Store opens

    iTunes Store opens
    Building on its iPod success, Apple opens the iTunes Music Store with over 200,000 tracks available for 99 cents each

  • First iPhone launches

    First iPhone launches
    The first iPhone launches allowing people to download applications and make calls all from one device.