-
Ads Everywhere
Ads became popular on all social media sites. They started popping up everywhere.Ads helped Facebook come out of the dark period it was going through. -
Vine and Snapchat
Vine was created, and beat out Instagram in the short video field. Snapchat also gained popularity. -
Facebook buys WhatsApp
Instant messaging because more popular and mainstream when Facebook purchased WhatsApp, a messaging app that helps you easily communicate with groups of people. -
ALS Ice Bucket Challenge
The ALS ice bucket challenge was launched. Thus begging a new way of raising money through social media. It also sparked other internet challenges. -
Interactive Sites
Interactive sites started to take over in 2015. Instead of putting the most important information at the top of the page, they spread it out so that you would have to scroll down to find content. -
Emojis and Gifs
Sharing how you feel through Gifs and Emojis became increasingly popular in 2016. More options of both emojis and gifs were added to phones. -
Hashtags
The use of #hashtags spiked in 2016. They were also used to support things that people believe in. They are used to spread the word quickly. #trending -
News
News channels/news apps became popular, but the sharing of news through social media also increased in popularity. It became the fastest way to get information out. -
Video
Video became one of the top ways to both get information out and entertain others. You tubers have grown in popularity and they are able to make a living out of making videos -
Memes
Memes have been around for a while, but 2018 is when they really thrived. People began using memes to describe things from everyday struggles to political events.