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Lego Name
The company and its products now adopt the name LEGO, formed from the Danish words "LEg GOdt" ("play well"). Later, it is realised that in Latin the word means "I put together". -
Period: to
Introduction
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First Toy
The business manufactures its first LEGO wooden duck and markets “Kirk´s Sandgame” its first construction toy. -
Wooden Bricks
Wooden bricks with letters and figures are sold. -
Period: to
Growth
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Automatic Binding Bricks
The company produces around 200 different plastic and wooden toys, including Automatic Binding Bricks, a forerunner of the LEGO bricks we know today. -
Plastic tractor
The plastic tractor (Ferguson) – both as a building set and as a finished mode. -
Big plastic and wooden cars
Plastic and wooden cars are made and introduced to people. -
Plastic ambulances
Plastic ambulances are creadted. -
Beam brick, windows and doors
The Beam brick, windows and doors are introduced. -
LEGO System of Play
After further developing the LEGO Bricks, the company launches the revolutionary "LEGO System of Play" – creating an new play platform. -
bicyclists and motorcyclists figures
Little plastic bicyclists and motorcyclists figures are made. -
Brick with light inside
A LEGO brick with light inside is created. -
Sloping Bricks
Sloping bricks are introduced to consumers. -
Bilo-fix
Bilo-fix is a wood plastic mixture. -
LEGO train
LEGO train with light bricks and wires are introduced. -
LEGOLAND 1960s Jeep
Automatic Direction Changer LEGOLAND 1960s
Jeep. -
Train series
The 12-volt motor joins the Train series. -
Period: to
Maturity
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Mini figures
LEGOLAND mini figures with movable arms and legs. -
Brick Logo
The brick logo is developed. -
Period: to
Decline
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Instructional CD-ROM
For the first time, a CD-ROM containing building instructions is included with a model set. The set also contains a Bar Code Truck with a programmable bar-code reader. -
Indiana Jones
LEGO Indiana Jones -
Period: to
Growth
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Pirate line
The Pirate line